Owner - EYDE, LP

RSF - 75,119

Situation:

In 2001, 1001 Campbell was viewed as a lower Class B alternative in the Richardson/Plano submarket. CAPSTAR was hired to determine the best use for a building competing in the "crashing" Telecom corridor.

Strategy:

Convert the building to a technology alternative due to its location in a "fiber rich" environment and its robust electrical capacity.

Results:

Within 6 months the leasing team was able to complete a 75,000 SF transaction with Sprint for the entire building. Angelo Gordon sold the asset to a buyer achieving a profit exceeding $8 million in less than 18 months.

Owner - CBREI

RSF - 374,165

Situation:

This well located, poorly received Uptown property was in need of significant repairs and was only 50% leased.

Strategy:

Execute comprehensive property renovations and new strategic marketing plan to position 3500 to better compete with other quality Class A assets in the improving Uptown Market.

Results:

Over 24 months, leases were completed for 175,000 SF increasing the building's occupancy from 50% to 98%. Rents increased from $17 to $25 per SF, adding $100 per SF in property value.

Owner - Commercial Real Estate Investors

RSF - 164,980

Situation:

At 100% leased, 8710 Freeport was at risk of losing anchor tenant, Northrop Grumman, which had significant expansion requirements and concerns about the condition of the property.

Strategy:

Implement cost-effective marketing and building cosmetic enhancements. Renegotiate and downsize cotentant CSC Corporation's existing lease to provide for Northrop’s expansion needs.

Results:

The six month negotiation resulted in satisfying both tenant's long term space needs and concluded with occupancy of 100% for the project.

Owner - Citi Group

RSF - 197,260

Situation:

The property was not positively received by the brokerage community or by area businesses. The property had also been adversely affected by deferred maintenance and lack of repairs to critical building systems.

Strategy:

Initiate an expansive capital renovation program to enhance lobbies and revitalize restrooms, corridors and lighting. Create building new standard finishes, develop spec suites, eliminate deferred maintenance and introduce improvements to the market.

Results:

Established the property with the brokerage community as a well accepted option to adjacent Class A sub-markets. The building is now 98% leased.

Owner - MJS Realty

RSF - 412,526

Situation:

CAPSTAR was retained to consult and implement a pre-leasing effort to secure an anchor tenant for this proposed Class A development.

Strategy:

Execute a thorough marketing effort to distinguish the property from the abundance of competition in Far North Dallas.

Results:

Through a targeting prospecting effort, the leasing team secured Publicis, the world's largest marketing and public relations firm, to occupy 85,000 SF. An additional 13 tenants were signed, including Coca-Cola, which brought this center to 100% leased.

Owner - Brookfield Asset Manager

RSF - 1,072,043

Situation:

At 26% leased, these buildings were perceived as obsolete and in a challenged location.

Strategy:

Embark on a redevelopment and marketing campaign which would trademark the campus as a viable multi-tenant office and technology center. Emphasize the benefits of the location and infrastructure for large corporate and technology users.

Results:

Within 24 months, the property team completed over 500,000 SF of transactions with Texas Instruments, GMAC Residential, Fidelity, Goldman Sachs, the US Headquarters of Overhead Door Corporation and Cyrus One.

Owner - TA Associates

RSF - 262,962

Situation:

In October 2000, ownership was notified that the building's primary tenant, Associates, was being purchased by Citigroup, who immediately announced its plan to consolidate and relocate out of Crestview Tower, dropping occupancy to 25%.

Strategy:

Engaged to initiate a renovation and strategic marketing and management effort to reposition asset and re-tenant vacant floors.

Results:

The leasing team completed 147,000 SF of new leases, representing 14 transactions and brought the property to 97% occupancy in a market experiencing 28% vacancy.

Owner - Shorenstein

RSF - 567,396

Situation:

One anchor tenant had declared their intent to move and others were following suit. In addition, the property had multiple smaller suites that had not been re-leased in years.

Strategy:

Utilize key broker relationships and develop a strategy to work through the key renewals that were in stalemate. For the key vacancies, CAPSTAR team created marketing tools to effectively communicate with new prospects and the brokerage community.

Results:

Increased average net rates from $16.50 per SF to $24.00 per SF in 8 months.

Owner - Metzler North America

RSF - 306,052

Situation:

A well located Class A property; however, its quality and advantages were not well communicated to tenants and the market. Opportunities existed to improve tenant services.

Strategy:

Improve tenant relationships and market appreciation for the asset. Establish the building and as the premier North Dallas location, more effectively communicating the building features and benefits.

Results:

Leased 150,000 SF at the highest rental rates in the submarket and achieved 95% occupancy. Honored with CEL's National Commercial Real Estate Customers Service "A List" Award for Excellence.

Owner - CB Richard Ellis Investors

RSF - 145,610

Situation:

Well-located, Class A building with desired McKinney Avenue address had lost favor in the submarket, resulting in 56% occupancy.

Strategy:

Elevate the property to Class A Uptown status, renovate all common areas, create cutting-edge spec-suite program and generate market and broker acceptance.

Results:

Over a 24 month period, increased the building occupancy to 92% and elevated rental rates from $18 to $24 per SF. CAPSTAR's efforts resulted in an increase of $95 per SF in property value.

Owner - Real Estate Capital Partners

RSF - 503,074

Situation:

The premier "mixed use" destination and the first Light Rail Development of its kind in the Dallas/Fort Worth Metroplex was not performing to its potential.

Strategy:

Implement high-impact aesthetic improvements. Develop a comprehensive branding, advertising and redevelopment program. Partner with retail specialists, Venture Commercial, for a two-tiered leasing approach.

Results:

Achieved a high level of awareness and market identity. Leased 90,000 SF, improved occupancy from 70% to 96% and was honored with CEL's National Commercial Real Estate Customer Service "A List" Award for Excellence.

Owner - Behringer Harvard

RSF - 502,410

Situation:

While 90% leased, this Class AA building was not taking advantage of pushing rental rates and thoughtfully managing a 75,000 RSF sublease opportunity.

Strategy:

CAPSTAR team immediately began establishing increased pricing benchmarks for the remaining vacancy. In addition, the team built a case to recapture the existing sublease space which was priced well below the market.

Results:

Increased average net rates from $16.00 per SF to $25.00 per SF in 8 months.

Owner - North American Properties / BentleyForbes

RSF - 235,341

Situation:

After maintaining 100% occupancy for 5 years, 75,000 SF of sub-tenants relocated for low cost alternatives.

Strategy:

In anticipation of upcoming vacancy, implement a new leasing campaign targeting select Far North Dallas Brokers representing Class A users that placed a premium on a North Tollway location.

Results:

Within 12 months the team successfully re-let 50,000 SF, increasing building occupancy to 90%.

Owner - BentleyForbes

RSF - 418,604

Situation:

Market presence had diminished due to deferred maintenance and customer service well below the expectation of Class A tenants.

Strategy:

Generate greater market prominence and elevate buildings' tenants' services to be commensurate with Class A properties in Preston Center.

Results:

New marketing strategies, tenant strategies and renovations resulted in rents increasing from $20 to $30 per SF and occupancy from 88% to 96%. Honored with CEL's National Commercial Real Estate Customer Service "A List" Award for Excellence.

Owner - CBREI / Colony Realty Partners / Griffin Partners

RSF - 356,023

Situation:

Property's Class A prominence had diminished and occupancy dropped to 63%.

Strategy:

Implement cost effective high-impact renovations, raise the quality of tenant service and execute a comprehensive marketing program. More effectively market unique area amenities.

Results:

Named runner-up as BOMA building of the year, completed over 130,000 square feet of transactions increasing occupancy to 99%. Added $65 per square foot of value and honored with CEL's National Commercial Real Estate Customer Service "A List" Award for Excellence.

Owner - Goddard Investment Group

RSF - 295,543

Situation:

Acquired by the lender then sold to Goddard Investment Group. The Pyramids was 50% occupied and located in a highly competitive Central Expressway office submarket.

Strategy:

Rezone the project as medical office and establish The Pyramids as one of the highest profile medical office buildings in North Dallas.

Results:

Established as a high quality medical office alternative and executed a new lease for 70,000 SF with Baylor Healthcare. Marketing and Leasing efforts continued to generate medical office leases which lead to an occupancy of 95%.

Owner - Research In Motion

RSF - 453,303

Situation:

Historically occupied and viewed as a single tenant project with outdated finishes and virtually no market awareness.

Strategy:

Embark on an innovative and aggressive redevelopment plan to renovate and re-brand this Class B office campus and high-quality multi-tenant alternative in the Las Colinas Urban Center.

Results:

Within 12 months of the client's acquisition, CAPSTAR completed over 235,000 SF of leases. Occupancy increased from 55% to 90% and rents from $15 to $23 per SF.

Owner - BentleyForbes

RSF - 302,747

Situation:

Class A asset in the Preston Center submarket suffered due to minimal maintenance programs, lack of attention to detail from the prior Landlord and low in place rental rates.

Strategy:

Perform a substantial renovation program addressing the building facade, lobby, common corridors and the parking garage.

Results:

Occupancy was increased to 93% and rental rates were increased by approximately $5.00 per SF. Furthermore, Sterling Plaza had been re-introduced as one of the premier properties in Preston Center and was honored with CEL's National Commercial Real Estate Customer Service "A List" Award for Excellence.

Owner - Angelo Gordon/Provident Realty

RSF - 365,499

Situation:

The Webb was originally a 388,000 SF retail mall located on LBJ and years later redeveloped as a call center. The incumbent leasing company's "call center" plan had not secured any new leases in 12 months post renovation.

Strategy:

Retain CAPSTAR, benefit from unique power and connectivity features, reposition the project as a data center and establish new operating systems and improved property appearance.

Results:

Within the first six months of establishing the new strategy, over 210,000 SF of new tenancy was secured at rates 180% above pro forma. The Webb @ LBJ was later honored "Redevelopment of the Year".

Owner - State Farm Insurance / Champion Partners

RSF - 165,907

Situation:

Hired near completion of construction while the fundamentals in the market were sharply declining.

Strategy:

Implement a leasing and marketing plan promoting the buildings' unique exposure to 635, large floorplates and Class A finishes unique to a value office project.

Results:

Within 10 months, CAPSTAR signed 3 large tenants each benefited with signage exposure on Highway 635.